The Art of Watchmaking
Annie Deans’ Journey
Precision, technique and skill form the foundation of watchmaking, a craft mastered by only a select few. Annie Deans, a dedicated professional at luxury jeweller, Laings, has spent over three years nurturing her passion for horology in ways she never anticipated.
Starting in client services, Annie became captivated by the intricate world of Swiss watchmaking. Her curiosity led her to the prestigious British School of Watchmaking (BSW), where she completed a year-long course – an opportunity granted to only a handful of students each year.
“I joined Laings after training as a jeweller, initially working in client services. This role expanded my knowledge of both watches and jewellery. Seeing the variety of pieces passing through our workshops, each with its own story, fascinated me. When I expressed interest in hands-on repairs, I was fully supported in transitioning to the workshop floor.”
At Laings’ state-of-the-art Glasgow Service Centre, Annie’s love for watchmaking deepened. She embraced the challenges of learning the craft, and her dedication did not go unnoticed. Laings recognised her potential and sponsored her application to BSW.
“I hadn’t considered watchmaking school before – I wasn’t sure if I had the right skills. When Laings approached me about applying, I realised that not only did I love this work, but I could be good at it.”
With no prior formal training beyond Laings, Annie learned essential skills as a Trainee Watch Technician, including casing and decasing watches and performing maintenance services. Although her background in jewellery and silversmithing provided a foundation, watchmaking introduced many new techniques.
BSW’s rigorous programme accepted only eight students per year, making Annie’s acceptance a prestigious achievement. The course required mastering three types of watch movements – quartz, automatic and chronograph – alongside four intermediate exams and a final assessment.
“Each day brought new lessons, ensuring we could service all common movements. Initially, I struggled, but my instructor, Tom, and the school’s structure provided incredible support. It was rewarding to see my progress and know my hard work was paying off.”
Now a fully qualified watchmaker at Laings, Annie continues to refine her skills in the Glasgow Service Centre.
“I love taking apart and rebuilding watch movements – it’s like solving a tiny puzzle. Chronograph movements, though complex, are especially rewarding. The feeling of completing a watch’s service journey is fantastic.”
Looking ahead, Annie aims to become OMEGA accredited, a prestigious recognition in Swiss watchmaking.
“The industry is growing, and it’s exciting to see more women entering the field. I feel lucky to be part of Laings’ workshop, contributing to its legacy.”
With over 185 years of dedication to craftsmanship, Laings remains committed to nurturing the watchmakers of tomorrow, ensuring fine horology thrives for generations.
Visit Laings in-store and online:
72 George Street, Edinburgh
EH2 3BX
Buchanan Street, Glasgow
G1 3JE
www.laingsuk.com
